OiProfit - Fractional CFO for Trades and Construction | Cash Flow Clarity
Financial Clarity for Growing Businesses

You Built the Business. Now Build the Financial Foundation It Deserves.

You’re doing $2M–$10M in revenue but you can’t tell which jobs make money, cash flow feels random, and every growth decision is a gamble. That changes here.

~20yr
CFO & Finance Leadership
$17K
Recovered for One Client in 2 Weeks
3
Companies Prepared for Successful Exit
OiProfit - Financial clarity for growing businesses
$30K+ MRR
Built from zero in year one

Revenue Is Real. Clarity Is Not.

You look at your bank account at the end of the month and genuinely don’t know if you made money. You’re making million-dollar decisions on gut feel and hope.

Cash Flow Keeps You Up at Night

A big payment is late, payroll is due, and suddenly you’re scrambling. Or you have a great revenue month and still feel broke. You don’t understand why.

No Idea Which Jobs Are Profitable

You’ve never once sat down and looked at which jobs or clients are actually making you money. Revenue is coming in — but profit feels like a complete mystery.

Your Accountant Shows Up at Tax Time

That’s the extent of your financial guidance. The rest of the year, you’re making hiring, pricing, and growth decisions with no financial framework to make them from.

$2M–$10M
Revenue Range We Serve
5–50
Employees
90%
Trades, Construction & Service

From Flying Blind to Running It Like a CEO

Your CPA keeps you compliant. We build the forward-looking financial strategy that turns a stressful, gut-feel business into one you can grow, scale, and one day sell.

Before OiProfit:

  • QuickBooks is either a mess or produces reports you can’t read
  • Cash flow timing is unpredictable — good months and bad months seem random
  • No budget, no forecast, no idea which jobs or clients are profitable
  • Pricing based on gut feeling, not margin data
  • Can’t tell a clear financial story to the bank
  • Doing the work of an operator, a manager, and a part-time financial admin
VS

After 90 Days With Your CFO:

  • Clean, standardised books with a working month-end close process
  • 12-month forecast telling you if you can hire, buy equipment, or take on new work
  • Job-level profitability on every project — you know where money is made and lost
  • Pricing backed by real margin data and industry benchmarks
  • Clean books and a clear financial story when you walk into the bank
  • Running the business like a CEO instead of being trapped as the operator

90 Days to Clarity. Then We Grow Together.

Every engagement starts with a 90-day financial system rebuild. Once you have control, we stay as your ongoing CFO partner.

Ongoing Partnership

CFO Growth Program

Your embedded CFO. Bi-weekly strategy, advanced forecasting, and a financial partner who scales with you.

  • Bi-weekly strategic CFO sessions
  • Monthly financial deep-dive & CEO dashboard
  • Monthly KPI scorecard with variance analysis
  • 12-month rolling forecast & scenario modelling
  • Monthly bookkeeper oversight
  • Annual budget, health report & benchmarking
Learn More →
Add-On Service

Bookkeeping Services

Clean, CFO-ready books every month so your numbers are always trustworthy.

  • Monthly transaction coding & reconciliation
  • Job costing & project tracking
  • Revenue recognition & payroll allocation
  • Month-end adjusting entries & close
  • CFO-ready monthly financial package
Learn More →
Matthew Anderson

“After my third corporate exit, I turned down traditional CFO roles to build OiProfit — because the small business owners who needed financial leadership the most had never had access to it.”

Matthew Anderson, CPA — Founder, OiProfit

Simple. Structured. Built for Operators.

We don’t hand you a report and disappear. We sit inside the business, rebuild the financial foundation, and stay there as your strategic partner.

01

Assessment & Diagnosis

Deep financial and operational diagnostic. We identify exactly where cash is leaking, which margins are broken, and what needs to be fixed first.

Cash Flow Clarity Call (free, 30 min)Financial Visibility ScorecardFull QuickBooks audit & diagnosisTop 2–3 gaps identified with clear path forward
02

90-Day Financial Rebuild

We go into your QuickBooks, clean it up, build the forecast, define KPIs, and install the financial systems your business has never had.

Books cleaned & chart of accounts standardisedJob costing & Profit First system installedCash flow forecast & KPI dashboard builtMonth-end close process documented
03

Ongoing CFO Partnership

Monthly reviews, bi-weekly strategy, scenario planning. We keep you accountable while you focus on building, growing, and leading.

Bi-weekly strategic CFO sessions12-month rolling forecast & budget trackingPricing, hiring & growth scenario modellingBookkeeper oversight & CPA coordination

The Numbers Don’t Lie. Neither Do We.

When the financial infrastructure is done right, the business performs differently. These are real client outcomes.

$17K
Recovered in two weeks from billing accuracy alone
18%
Profit margin improvement for a custom cabinet shop
22%
Project profitability improvement for a home builder
$7.6M
Business sale preparation currently underway

“I Finally Understand My Numbers.”

The shift from fear and confusion to clarity and confidence — that’s what every engagement is built to create.

★★★★★

“When I started working with Matthew, I had no clear idea which jobs were actually profitable. Within just a couple of months, he helped me gain real clarity on my overall profitability and gave me the tools to track profit on each and every job. For the first time, I’m confident I can consistently bid and win profitable work.”

TW
Trent White
Owner, TJs Landscaping
★★★★★

“Matt’s attention to detail helps discover insights into your business. From revenue streams to cost of goods sold, he can unlock the secrets to improving your bottom line.”

CY
Chris Yount
Former CEO, Fortifiber Corp.

Premier Woodworking — Custom Cabinets

Implemented job costing in QuickBooks, created a 12-month cash forecast for hiring and marketing decisions, and improved profit margins by 18%.

BRG Homes — Custom Home Builder

Aligned Buildertrend with QuickBooks, created benchmarking systems, and improved project profitability by 22%.

Built for Operators Who Want Control, Not Chaos

We work with owner-led, project-based businesses that have built something real — but are running the financial side on gut feel and hope.

Construction & Trades

General contractors, landscapers, asphalt, welding, and specialty trades who need job costing, project profitability, and cash flow that accounts for project timelines.

Custom Manufacturing

Cabinetry, fabrication, and custom production businesses that need margin analysis, inventory management, and production efficiency insights.

Medical & Service Businesses

Private clinics, wellness centres, fulfillment operations, and professional service businesses that need billing optimisation, overhead control, and sustainable scaling.

Matthew Anderson, CPA

Matthew Anderson, CPA

Nearly 20 years as a CFO and finance leader inside growing companies — not as a passive reporter of results, but as the person responsible for the financial decisions that determined whether the business survived, scaled, or sold.

His last three corporate employers were all acquired or sold. He was there for the financial preparation, the due diligence, the restructuring. After the third exit, he turned down traditional CFO roles and launched OiProfit — because the small business owners who needed that same expertise the most had no one.

“Oi” means “hello” in Portuguese. OiProfit = Hello Profit. Goodbye to guesswork.

CPA
Master’s in Accounting
~20 Years Finance Leadership
3 Successful Company Exits
QuickBooks Certified
Profit First Methodology
Learn More About Matt →

Book Your Free Cash Flow Clarity Call

A free 30-minute conversation where Matt listens first, diagnoses the real problem, and shows you exactly where the gaps are. Walk away with 2–3 strategic next steps — no strings attached.

Book Your Free Clarity Call →